good-writer-easy-to-follow-tips

Become A Good Writer: 9 Actionable Tips That Can Help You In The Process

Writing has always been the core of any communication. Back in the 90s, people had pen and paper to write and communicate their thoughts. However, as technology evolved, several digital platforms like Medium and Quora came to the forefront giving users more options to write and communicate with each other. But the questions that you must ask yourself are – Can these platforms teach you the nuances of writing like a PRO? Can you rely on these platforms to become a good writer?
And, Is writing that easy?

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how-keywords-influence-seo-rankings

Keywords: How They Influence Your SEO Rankings in 2021

In this digital era, search engines like Google have transformed the way we browse and search for information on the Internet. But, how do these search giants understand what your query is and what information to present in front of you? It so happens that Google (the biggest search giant) understands this using its complex algorithms. These algorithms then use the concept of Keywords to ensure that the audience lands on the right page.

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instagram-marketing-trends-2021

Instagram Marketing Trends: And How Will They Shape Its Future in 2021?

Do you remember my last post wherein I discussed the 5 best strategies that worked for Instagram in 2019? If you don’t, no need to panic since the platform has drastically changed and what worked two years back might not work anymore. Hence, in this fresh blog post, I plan to cover the top 3 Instagram marketing trends that you must focus on and the future of Instagram in 2021. You will also learn different ways of how can brands make the best use of this amazing platform and scale up to newer heights

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how-content-marketing-fuels-your-business

Content Marketing – How It Adds Fuel To Your Business?

Content marketing (or CM) is the lifeline of any online business. In today’s day and age, a business can expect more growth if it has a good online presence. Content creation strategy involves content written after thorough market research and skilled copywriting.

Multiple processes are involved when content gets designed for websites, images, graphics, market studies, videos, etc. & every form contributes to it in a way.

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guest-blogging-as-your-marketing-strategy

Guest Blogging: How to Use it As Your Marketing Strategy?

Are you one of those bloggers who fail to drive massive traffic to your blogs? Do you struggle to market your blog across multiple social media platforms? If YES, it is time for you to up your game and focus on leveraging guest blogging as one of your marketing strategies.

In this blog post, you will be learning about three major aspects  (listed below). Each of these segments is designed in a way to enlighten and teach you about the subtle art of marketing. So, before we begin a detailed discussion, take a quick look at what they are:

  • Why Do You Need Guest Blogging for Marketing Purposes?
  • What is Guest Blogging? – The Basic Definition
  • How Can You Design an Effective Guest Post? – A Quick Overview

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designing-effective-content-creation-strategy

Content Creation Strategy- A Comprehensive Guide

Did you know that while you are sound asleep, millions of content pieces are created all over the world, surprising, isn’t it? Have you ever wondered why your content fails to enter the A-list of these millions of excellent content pieces? There is a 100% chance that your content is not reaching the right audience or delivering the right message. You can create one of the best content pieces, but it is not necessary that it reaches the target audience. In today’s era, the digital platform is overflown with abundant content, whether in the form of videos or blogs. For your content to be effective and efficient, you must have a content creation strategy.

Let us know more about it in detail.

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podcasting-guide-for-beginners

Podcasts – A Comprehensive Guide For Beginners to Get Started

The content industry has changed a lot over the years. When I stepped into the blogging world in 2015, people had limited means to promote their content. As time progressed, people started consuming content like never before. Currently, the audience consumes any blog post, social media update or an infographic within 60 seconds. This gives an understanding of the power of content marketing and how it became a trend. Of late, the audience started showing more interest in audio content i.e., podcasts. So, considering the shift, the content marketers started using podcasts in their content marketing tactics. Their blog posts, video content, etc. focused more on podcasts and they were able to engage with their target audience quickly and more efficiently.

If you are beginner, you might not be familiar with podcasts at all. Your mind would be full of questions like:

  • What is a Podcast?
  • How can Podcasts help me reach out to a wider audience?
  • What tools can help me out in creating a good podcast?

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seo-ranking-matters

SEO Ranking – Why it Matters for You & How Can You Improve it? [UPDATED on October 24, 2019]

Dave owns a blog and pushes his team to churn out quality content daily. He works round-the-clock to ensure his blog stays ahead of its counterparts. However, his efforts never show him the results he anticipates. His blog rankings rarely improve and the blog posts hardly make to the top of the SERPs list. Can you correlate to this short story? Many of us feel proud when our business gets successful online, but how many of us can maintain it? Due to poor marketing and SEO techniques, we are often touched back to the ground. So, the question worth asking is: Why is SEO so important for your business to thrive online? Read along the blog post to understand the basics of why SEO rankings matter for your business and how best can you improve it?

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